LIFESTYLE & EMERGING RISK
Insurance for the New Risks a Modern Life Now Carries.
Global travel. Short-term rentals. Climate exposure. The private plane a family member owns. Risks that did not exist or did not matter a decade ago are now part of every private client program. BCU addresses them directly.
The Risks That Do Not Yet Fit Into the Other Nine Practice Groups.
Insurance is a backward-looking industry. Coverage exists because something went wrong often enough that a carrier decided to underwrite it. That means the newest risks, the ones driven by how people actually live now, often do not have mature coverage options yet. BCU watches this space because our clients are usually exposed to new risks earlier than the market responds to them.
This practice group is where we handle the exposures that are real today, whether or not the industry has caught up.
What a BCU lifestyle and emerging risk program addresses
- Global travel insurance, including evacuation, medical, and high-value trip exposures
- Climate and environmental risk strategy as weather patterns shift exposures on existing properties
- Short-term rental exposures for clients renting residences through platforms or privately
- Private aviation coverage for clients with personal aircraft ownership (where applicable)
- New and emerging risk categories as they become insurable
- Personal insurance program reviews focused on identifying forward-looking gaps
- Insurance gap analysis across the entire household program
Clients Whose Lives Have Moved Faster Than Their Coverage.
BCU uses this practice group for two purposes. The first is addressing specific lifestyle exposures a client already has. The second is the broader gap analysis work we do when a client comes to us with a stack of policies and no confidence that they are covered for the life they actually live.
Typical lifestyle and emerging risk clients include
- Clients who travel internationally for significant portions of the year
- Families with properties in climate-exposed regions
- Clients renting residences as short-term rentals
- Owners of private aircraft or significant personal aviation exposure
- Entrepreneurs, closely held business owners, and public figures whose lives create non-standard exposures
- Families with complex hospitality or luxury property interests
- Any client who wants a forward-looking review of their overall program
Proactive Means Catching Risks Before the Market Does.
Review
We run a forward-looking gap analysis across the entire personal insurance program, focusing on exposures that have emerged recently or that are likely to emerge in the next few years.
Design
We place coverage where it exists and build workarounds where it does not. Sometimes the right answer is a policy. Sometimes it is a change in behavior or protocol.
Advocate
When a new category of claim appears, we work with carriers to test how policies respond and advocate for clients through the unsettled territory.
Related Practice Groups
Cyber & Personal Security
Digital risk is the most mature of the emerging risk categories and has graduated to its own practice group.
Property & Estate Risk
Climate exposure on residential property crosses into the core property program.
Family Office & Household Risk
Family offices managing operational risk across multiple properties and activities benefit from lifestyle and emerging risk review.
What Has Changed in Your Life That Your Coverage Does Not Know About?
A proactive program review is the shortest path to finding out. BCU can walk through your situation in a single conversation.



